Serving the Bay Area since 1987
California Real Estate Broker
CA DRE# 00966722
Winkler Real Estate Group
Albany, CA
SELLER REPRESENTATION
THE SALES PROCESS
NEGOTIATING A WINNING OFFER
MARKETING YOUR HOME
Like stones across a brook, there are multiple steps on the path to a successful sale, each with its own challenges and responsibilities.
From decluttering and disclosures to forming a team of house cleaners, professional contractors, inspectors, or stager, in highlighting the best features of your home, to the toast after the close
.
At my expense, I will take all the responsibility in advertising, sending out mailers, invitations for broker tour, sending out the email blast to all realtor members of the multiple listing service, and hiring the professional photographer to showcase your home with the strategy to market it in a short period of time, and hopefully bring you the highest quality offer and net you a high return, you can rely on me to manage the entire process.
- Property Preparation
- Getting the word out
- Tracking the action
- Negotiating a winning offer
MARKETING YOUR HOME
NEGOTIATING A WINNING OFFER
MARKETING YOUR HOME
MARKETING YOUR HOME INVOLVES THINKING STRATEGICALLLY
MY JOB IS TO CATCH THE ATTENTION OF YOUR PERFECT BUYER
GETTING THE WORD OUT...
Who will fall in love with your home? Are they young professionals, retirees or a family with children? Will your buyer be a theatre-goer or baseball fan, a gourmand or a gardener?
Is your home close to schools, parks or trails? Is a downtown shopping area within walking distance? Where are the nearest restaurants? Is public transportation nearby?
Of course, the house itself is a central consideration. I'll assess your floorplan, yard and lighting in addition to the nuts and bolts of square footage, finishes, kitchen size and amenities, dining areas, living room usage, room size and the number of bedrooms and baths.
NEGOTIATING A WINNING OFFER
NEGOTIATING A WINNING OFFER
NEGOTIATING A WINNING OFFER
Once we receive an offer - or several - you have a big decision to make. I manage all the details, right up to a seamless close.
Here are my to-do's:
- Create a detailed spreadsheet to compare multiple offers
- Verify buyer's ability to meet contingencies.
- Negotiate the best possible price with good terms.
- Provide you with an escrow timeline once we're in contract.
- Be present for the appraisal and provide comparable sales, if needed.
- Read all inspection reports obtained by the buyer
- Stay on top of all paperwork
- Let you know immediately when escrow has closed.
BUYER REPRESENTATION
12 GREAT REASONS TO USE A BUYER'S AGENT
- Personalized Advocacy: As a buyer, you gain a dedicated representative who listens to your desires and works diligently to find homes that align with your life goals and dreams. Your house hunting process is both efficient and tailored to your preference.
- Fiduciary Duty: Your buyer's agent has a big responsibility: they are legally obliged to act in your best interests, offer unbiased advice, and protect you from potential pitfalls in the buying process.
- Financing Guidance: your agent will help you understand the pre-approval process and various financing options, ensuring you're financially prepared and competitive as a buyer.
- Expert Guidance: You will be able to navigate complex real estate transactions with your agent's advice on critical documents and inspection reports, including home and pest inspections, point of sale ordinances and the contract process, lending, appraisal and escrow.
- Access to Vetted Professionals: Gain access to your agent's list of vetted contractors, vendors, attorneys, and CPAs specialized in real estate. This network will be invaluable for inspections, repairs, and legal advice.
- Personalized Home Tours: Enjoy private home tours at your convenience so that you can assess each property's fit with your lifestyle in peace and quiet.
- Experienced Navigation: Homebuying is a complex and nuanced process. Having an experienced agent by your side ensures that nothing is overlooked.
- Market Insight: Benefit from your agent's understanding of local market dynamics, including insights on seller motivations and hidden inventory. This can be your competitive edge. Your agent also provides the latest market trends and growth patterns, and they identify (and help mitigate ) potential risks.
- Skilled Negotiation: An agent's negotiation skill can secure the best possible price on your terms, potentially saving you thousands.
- Closing Assistance: From explaining paperwork to coordinating with lenders, your agent makes sure the path to closing is a smooth one.
- Post-Purchase Support: Benefit from continued support after escrow closes, including community resources, and more.
- Emotional Support: Buying a home can be stressful; your agent offers important support, making the process as stress-free as possible.
By choosing to work with me as your buyer's agent, you ensure that the search for your dream home is guided by an experienced and caring representative, prioritizing your needs and conditions above all.